Your Future Audience Wants…

What will the next generation of media consumers want? A new report from the Digital Youth Project offers some keen insight. Based on an extensive three-year study, the report details how kids in the United States use digital media in their everyday lives.
Points for journalists to consider:
Community. Teens live their online lives connected within communities. [...]

Christian Science Monitor exiting daily print business

“In 2009, the Monitor will become the first nationally circulated newspaper to replace its daily print edition with its website; the 100 year-old news organization will also offer subscribers weekly print and daily e-mail editions.”
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NPR’s Multimedia Force

NPR has drank the online kool-aid and is putting its journalists through intense, seven-week training courses in multimedia journalism that encourages them to expand their repertoire of reporting and storytelling skills.
“We are learning how to think differently about our contributions to the programs that we serve. Our role is to think more Web first and [...]

Saving The Written Word?

“The print product is dead. It all has to be fed into the internet product now. The internet is going to save the written word,” according to sports columnist Jay Mariotti during an interview on a Chicago sports radio show.
“Yahoo got something like 30 million hits during the Olympics. These places are for [...]