What will the next generation of media consumers want? A new report from the Digital Youth Project offers some keen insight. Based on an extensive three-year study, the report details how kids in the United States use digital media in their everyday lives.
Points for journalists to consider:
Community. Teens live their online lives connected within communities.
Rip, Remix, Share. Teens respond to information and culture by sampling and remixing it. They then look to their communities for reaction.
Multimedia. Teens want more than just text when gathering information and culture. They also expect self-taught multimedia expertise among each other, including video, audio, graphics, hyperlinks.
Check out the full report. Mizuko Ito is the lead author.
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